Jonno White
Oct 21, 20233 min
CEO of VMLY&R across Europe, Middle East and Africa. Responsible for 21 offices, including Customer Experience and Technology Centers of Excellence.
Marketing and communications professional with over 24 years of working experience. Specialized in managing large, global multinational clients (FMCG), Setting up, and Managing cross-disciplinary teams, including Digital, Technology, Customer Experience, Commerce and Design.
A true globalist with a career spans the globe : Australia, Europe (London, Paris, Prague), Japan, Latin America and the US (New York, Kansas City)
Accolades
Shortlisted: CEO Of the Year (2019,2020,2021), Campaign Magazine (VMLY&R)
Effectiveness Network of the Year (2016), EMEA
Cannes Creative Creative Network of the Year (2017), EMEA
Leadership can be a lonely place. Finding and building a team
That trusts each other, trusts you, and align to one vision of the business, and culture.
I have been fortunate enough to start off as a management trainee , and work through client engagement in various capacities, countries, and regions across the world.
I am an early morning riser. Get ahead before the madness starts. Always read the FT, catch up on emails and prioritize the day ahead. Followed by a gym work out .
I am in the office by 9am - and usually split time between, client development , new business development and operations.
Some nights include client dinners but most nights but most are spent at home, when I am not on the road.
At home, I am the resident chef - (at least I like to think so) which allows me to unwind. Spending time with my kids, wife, and walking our dog Leo.
I quickly glance at my phone for any urgent emails around 9pm.
After that it’s usually winding down with Netflix, or a book
Simplicity.
We live in a complex world. Management should not exacerbate complicity. Leadership is about reducing complexity.
The Power of the Obvious. By Aldo Papone.
The simplest answers are often the ones staring at you in the face. The book reminds you that the answers may be right in front of you.
Show-up. Every day. Show up for the role you want to be in, not just role you are in
As leaders our work ethic is borderline “workaholic” . In our fast pace industry where clients demand quick turn arounds - it fuels that behavior even more so.
A former client and president of a large Fortune 500 company pulled me aside - and told me to “stop and smell the roses from
Time to time” and reflect on achievements - celebrate them. It’s just as important as achieving