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Thank you to the 1,400 leaders who’ve generously done the 7 questions!
I hope reading

7 Questions with Cristiano dos Anjos Gonçalves

helps you in your leadership.



Jonno White

7 Questions with Cristiano dos Anjos Gonçalves

Name: Cristiano dos Anjos Gonçalves

Current title: VP South America

Current organisation: Schneider Electric

Cristiano dos Anjos is Vice President for South America at Schneider Electric Brasil and member of the Executive Committee, since 2016. With 26 years of experience working in different industries, has contributed to the automation and digitalization, supporting efficient & sustainable growth. Graduated in Engineering, specialization in Digital Marketing and Innovation from INSEAD (France) and an MBA in Business Management from FGV. The executive is also a member of Fiesp's Superior Council for Innovation and Competitiveness (Conic), is Director of the automation area at Abinee, a member of the Chamber of Industry 4.0 at the Ministry of Science and Technology in Brazil, in addition to being Ambassador of the “Divine Académie Française des Arts Lettres et Culturee ”in Brazil. He also acts as a mentor for Start-up's and Scale-up's. Throughout his career, has worked in countries in South America, North America, Europe and the Middle East.

7 Questions with Cristiano dos Anjos Gonçalves


1. What have you found most challenging as a CEO or executive of a large enterprise?

Drive a large corporation means be able to listen and also lead by example. Matrix management is important and health for any large corp, although brings some additional challenges

2. How did you become a CEO or executive of a large enterprise? Can you please briefly tell the story?

Delivery, Delivery and Delivery year after year. Delivery financial figures but also transformations and key initiatives. Strategy and tactical to manage the paradox profitable growth.

3. How do you structure your work days from waking up to going to sleep?

Discipline is the word. Waking up 5 am, due my prays, jogging, spend time with my dogs. Breakfast with my family and work. At evenings spend time with my books (at least one read by month) and some evenings play formula 1 race in my race simulator.

4. What's the most recent significant leadership lesson you've learned?

I would say 2

- if you fail, fails fast

- speed of trust

5. What's one book that has had a profound impact on your leadership so far? Can you please briefly tell the story of how that book impacted your leadership?

Civilization - why know the past is important to prepare and create your future. Not because you will repeat the past but because there is a lot of learnings (gold mine) and will help to be faster and efficient in the future. Or simple as my father quote - You should do new mistakes, not the old ones.

6. How do you build leadership capacity in a large enterprise?

Learning everyday is critical, learn with seniors, youngers, formal education, etc. Seeks the knowledge is the most powerful weapon to lead

7. What is one meaningful story that comes to mind from your time as a CEO or executive of a large enterprise so far?

In my professional background I managed business over many geographies around the world and touch so different ways to do business but also so similar. All in all, to be a global executive you need to make the place you are, the best place in the world, otherwise is better move away

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