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7 Questions on Leadership with Jeffrey S Jenkins

Name: Jeffrey S Jenkins

Title: CEO

Organisation: RhinoLeadGen, LLC

First and foremost, I am a Christian. Father of four. United States, Marine Corps, combat veteran. I have 30+ years in sales primarily in the home-improvement industry. It was a great career. I learned a lot met a lot of great people, and made some pretty good money. I believe in being a servant to others, and to organizations. I’ve had great mentors in my life, and I believe I’ve given back to the communities.

I am just a humble servant, who is head overcome, many adversities, but I’ve also been blessed in many ways. Just a normal family and very proud father.

Thank you to the 2,000 leaders who’ve generously done the 7 Questions on Leadership!

I hope Jeffrey's answers will encourage you in your leadership journey. Enjoy!


Jonno White

1. What have you found most challenging as a leader?

To remain positive and happy amongst a lot of adversities. People don’t need to know what you’re going through as you’re going through them and often times not even after you’ve already gone through it.

2. How did you become a leader? Can you please briefly tell the story?

I first became a leader in United States, Marine Corps. I received a combat promotion during desert storm taking me from corporal to sergeant. I am the first Marine to be combat promoted since Vietnam. I don’t really know how it happened. I was very honored and humbled by it but it also put a Lotta responsibility on my shoulders. There are many people that made me look good and help me get that honorary position. Combat scenarios bring out the best in the worst of people. And I guess it brought out the best in me. I learn to make decisions on the run, hoping they were the best decisions for my men and women that served underneath me or with me. Because of my team we excelled during a situation that required excellent executions.

3. How do you structure your work days from waking up to going to sleep?

Are usually get up about 630 to 7 in the morning after having a rough night sleep. I suffer from PTSD and it’s very evident during the night. I spend my morning getting ready for whatever the days expectations will be. I hit the road somewhere around 8 to 830 taking care of whatever I have set for for my schedule. One thing I’ve learned nothing goes as planned no matter how well you plan the day. I usually end my workday somewhere around 430 to 6. My evenings are spent replying to messages from the day setting a schedule for the next day. Currently I’m trying to spend more time in the evening relaxing enjoying the comfort of my dog, and taking the time to spend time with different family members whether it’s my children, my siblings, nieces or nephews. My day usually ends around 11 to 1130 as I head to bed.

4. What's a recent leadership lesson you've learned for the first time or been reminded of?

Oh, I’m always reminded that there are many blessings out there that we take for granted. It is great to have people pass through your life that add to you, but it’s extremely important to add to those lives to pass before you. Leader ship about give-and-take yes, you need to grow as a leader, but you also need to help others develop and grow as a leader. That is what my life ambition is now.

5. What's one book that has had a profound impact on your leadership so far? Can you please briefly tell the story of how that book impacted your leadership?

The book that is changed me the most is obviously the holy Bible. I believe that is the best success, minded book that has ever been written.

Approximately 35 years ago, I read a book called rhinoceros success by Scott Alexander. It’s very simple read what a very interesting read. It shows a difference by the tenacity of a rhinoceros who charges through life going after his goals success and bettering himself or herself. It compares himself to the cow that lives in the pasture. Let’s life control him less of boundaries be determined by the fences around them, but as a rhinoceros, you go out and create your life.

6. If you could only give one piece of advice to a young leader, what would you say to them?

Be humble. You don’t know everything. As a leader, you will always be in the continuous growing mode.

7. What is one meaningful story that comes to mind from your time as a leader, so far?

My mentor Danny Smith was also a Marine. When I met Danny, he was already out of the Marine Corps and had become quite a success in the Amway corporation. Danny was very humble but a great student at leader ship. Danny went on to lead a great organization, and help others build great organizations. Denny as my mentor was also my best friend. Truth be told I never built much of an Amway business, but I went on to have a very successful sales career. That success had a lot to do with my conversations in guidance with Denny. Then he never told me what to do, but he guided me. He would use parables and stories to lead me down the right path, but ultimately let me make my own decisions. Denny died a few years ago and I have since heard so many stories of what he’s been able to do when help in other peoples lives. What I have learned from all this was that my initial attachment to Denny was our connection with the Marine Corps. But what I learned is the Denny’s legacy was as a leader. To this day he is well respected, loved, and revered, and I am working diligently to have as meaningful of a career and legacy as my best friend did.

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